A manufacturing firm has observed a decline in worker morale. As the manager, you plan to improve motivation. Using Herzberg's Two‑Factor Theory, recommend two specific actions you would take and explain why each would address either hygiene or motivator factors.
Answer
1) Introduce a performance‑linked bonus system (motivator) to recognize achievement; 2) Upgrade the break‑room facilities (hygiene) to improve working conditions and reduce dissatisfaction.
Step-by-step solution
- Recall Herzberg's theory: hygiene factors prevent dissatisfaction, motivator factors create satisfaction.
- Identify a motivator action: performance‑linked bonus, which provides achievement and recognition, addressing motivator factors.
- Explain why this boosts motivation: it fulfills the need for achievement and advancement.
- Identify a hygiene action: improve break‑room facilities, addressing working conditions and company policy.
- Explain why this reduces dissatisfaction: better environment removes a source of irritation, a hygiene factor.
- Conclude that combining one motivator and one hygiene action tackles both sides of the theory.
Common mistake: Suggesting only motivator actions and ignoring hygiene factors, leading to incomplete solution.
Concept tested: Motivation using Herzberg’s theory
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